About Me
Executive Chef | Culinary Innovator | Strategic F&B Leader
Over 25 years of international experience in the Food & Beverage industry | Proven track record in concept creation, operational excellence, and team leadership
Passionate and results-driven Executive Chef and Food Creator with more than two decades of hands-on experience in the F&B sector, both locally and internationally. Recognized for a dynamic culinary vision, innovative recipe development, and strategic leadership in high-pressure, fast-paced environments. Always open to new challenges and opportunities, I bring a blend of creativity, business acumen, and operational expertise to the table.
Throughout my career, I have consistently maintained the highest standards of performance across diverse F&B settings—from casual dining to high-volume catering and franchised concepts. My culinary creations are inspired both by global culinary trends and spontaneous in-the-moment creativity, offering memorable dining experiences tailored to customer needs.
- Opened and launched multiple franchise restaurant operations (both local and international), including NDIA (New Doha International Airport Cafeteria) and Khaliji Bank Cafeteria & Coffee Shop.
- Streamlined kitchen operations at Ali Bin Ali Restaurants Division (Qatar), achieving substantial cost reduction while maintaining top-tier food quality and profitability.
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Designed and implemented catering services (indoor & outdoor) for prestigious clientele such as:
- Carnegie Mellon University
- Georgetown University
- Texas University
- Qatar Shell Oil Development Centre
- Bechtel
- Khaliji Bank Board of Directors
- Al Jazeera TV
- Muslim Orphanage Organization, among others
- Enhanced brand visibility for existing operations (e.g., “Crepaway” Casual Diner) through impactful promotional strategies, driving growth and customer engagement.
- Culinary Concept Development & Menu Engineering
- P&L and Cost Control | Forecasting | Budget Management
- Franchise Operations & Auditing
- SOP Creation & Implementation
- Strategic Planning & Execution
- Quality Assurance | Food Safety Standards
- International Cuisine & Culinary Trends
- Leadership | Team Building | Training & Mentorship
- Project & Time Management
- Multi-brand & International Management
I pride myself on combining culinary artistry with solid business insight. My leadership approach fosters high-performing teams, customer satisfaction, and sustainable business growth. With strong organizational skills, outstanding communication, and a relentless commitment to excellence, I’m poised to make a meaningful contribution in any forward-thinking F&B venture.
My Licenses & Certificates
Additional Licenses & Certificates
- Firefighting training
- Restaurant management
- ISO 22000 Internal Auditor
- Level 3 award in supervising HACCP for catering
- L3 HACCP award in intermediate HACCP
- Two Merit Certificates - Horeca 2004 Salon Culinaire
- Two Merit Certificates and Two Bronze Medals - Horeca 2002 Salon Culinaire
My Education

Oct 2022 - Dec 2024
Masters in International Tourism and Hospitality Management
Diploma of Higher Technician in Hotel management
Hotel Management Institution
My Work Experience
Universite Saint Joseph - IGE
Instructor
2023 till present
Monty Development
Executive chef
2021 till present
PF Chang's
Executive chef
2013 till 2020
3 branches: Zaytouna bay, Beirut City Center, The Spot mall
Al Forno
Managing back of the house team
2019 till 2020
Hot Dog & Beyond
Executive Chef
2013
Let's Burger
Executive Chef
2009 till 2012
Ali Bin Ali (restaurant division)
Executive Chef
2007 till 2009
3 Outlets: Crepaway, NDIA cafeteria, KHALIJI bank cafeteria & catering services (indoor and outdoor)
Roadster Diner
Kitchen Manager
2006
Crepaway
Kitchen Chef
2003 till 2006
2 Branches: ABC Achrafieh, Kaslik